Aira is today launching the Aira Heat Pump. With a complete service offering, including an affordable monthly payment plan, zero upfront costs and a 15-year ‘Comfort Guarantee’, that encompasses a performance, product and installation warranty, it is set to disrupt the industry.

There are still 130 million fossil fuel-based boilers heating homes across Europe. Recent research from Aira revealed that 13% of adults across Europe are considering installing a heat pump in 2024. This demonstrates the significant market potential, of which Aira plans to serve five million households across Europe over the next decade, while employing 20,000 clean energy-tech roles.

The Aira Heat Pump takes a digital first approach, removing displays and putting customers in control of all settings via a thermostat and smart app that they can control anytime, anywhere.

Complete with ‘Aira Intelligence’ - a set of smart, connected features that learns the customer’s routine to precision plan heating and hot water patterns - the Aira Heat Pump delivers up to 40% heating cost savings and reduces CO₂ emissions by at least 75% from day one.

Inspired by Scandinavian aesthetics, the system is meticulously designed to remain contemporary throughout its lifetime. It boasts timeless features, including intuitive light cues, soft edges, and a color palette crafted to blend seamlessly with its surrounding environment.

“For decades, Scandinavia has harnessed heat pump technology. We are thrilled to bring our modern heat pump design and technology to a broader Europe audience. The debut of our Aira Heat Pump signifies a pivotal step towards our goal of reaching 5 million European customers within the next ten years. Designed as an ideal replacement for traditional gas or oil boilers, the Aira Heat Pump stands out for its simplicity and appeal to homeowners. Throughout the development process, our design team were laser focused on one goal: to make a simple system that any individual or family would love to live with”, says, Martin Lewerth, Aira Group CEO.

"The launch of the Aira Heat Pump marks a significant milestone on Aira’s mission to accelerate the decarbonization of residential heating. It is crafted not just for lowering heating expenses and carbon emissions for consumers, but also for offering unparalleled convenience. By removing displays and putting customers in control of all settings via a thermostat and smart app that they can control from their phone, we are making sustainable choices as straightforward as possible”, says Carl-Erik Lagercrantz, board member of Aira.